addis barge
graphic design, curation, cultural storyteller
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Hood Century (work in progress)
Hood Century is a preserrvation movement that is dedicated to bridging the gap between modern architecture in the lived environment of urban communities and Black culture. It's an exploration of what happens when modernism intersects with the Black perspective. This journey has led me to define a unique visual language, for Hood Century that defines "black modernism" as Hood Century. Yes, it's true—there is modernism in the hood!
Defining a system
This project comes to life by weaving together pop culture references, architectural elements, and historical insights. Typography and color became a exploration of form, shape, and attitude. Referencing modernism, and black culture.
Visual Language Development
Hood Century engages with urban communities and their surrounding environments by connecting them with elements they're already familiar with. It was exciting to reference the blend of rap culture, architectural design, and the Black perspective to form the cornerstone of the visual language.
Exhibition & Spatial Design
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